Building an Online Community

ISBN:0966103297
Pages:386
Date:2000-01-15
Publisher:Top Floor Publishing
Rating:3.5

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    Book Description
On-line communities work for the same reasons traditional communities work-because of the relationships members form, the information they gather, and the entertainment they view. All provide immediate value and comfort. Poor Richard's Building Online Communities shows how anyone with Internet access can create an on-line community and describes the many advantages. For business, Web communities provide tightly targeted audiences for higher ad rates, more efficient merchandising, excellent word-of-mouth publicity, and customer loyalty. On-line communities can also be used to promote a special interest group or help an organization communicate with its members. This book explains how to create a place on the Web where customers, members, or friends can post announcements, view photos, have discussions, make recommendations, post events, share thoughts, and meet others with similar interests or questions. Such communities are perfect for Scout groups, professional associations, sports clubs, schools, fraternities and sororities, families spread around the globe, and any other group of two or more people who want to share information and experiences./p>
Reviews From AMAZON.COM
Good book for non-profits and small organizations
As someone new working in the world of online communities, I found this book to be a great resource. It provides not only technical tips but also gets at the larger social issues of how to manage communities, help them grow, deal with problems, etc. Good overview of lots of topics with links and references of where to go to get more information.
Focuses on inexpensive methods of achieving
Create a web community for a business or family using the power of the Internet and this 'Poor Richard's' guide, which focuses on inexpensive methods of achieving such a goal. From locating and participating in mailing lists to joining web-based communities for business and pleasure, this imparts the basics of understanding how such groups function.